Michael Mahan has been in the yachting industry for over 30 years, and has watched luxury yachting evolve from a niche, relatively unknown leisure industry to the global powerhouse it is today. As the industry became more professional, more regulated, and more competitive as it matured, Michael recognized the need for a fresh and innovative approach to luxury yacht sales and charter—in fact, he believed an entirely new yacht brokerage business model was called for.
Ft Lauderdale
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News
March 6, 2017
Fraser, known up until now as Fraser Yachts, is celebrating its 70th anniversary in the luxury yacht market with a number of rebranding initiatives that enforce their status as the world’s leading luxury yacht brokerage.